Over on O’Reilly radar, Nat Torkington, does a neat riff on the enterprise SOA movement. He likens enterprise IT to a stern father:
. . . with strict rules, transgressors to be punished;. . .
while the Web is:
. . . the nurturing parent (the API provider) who encourages experimentation, self-development, and happiness.
It is an amusing read, but like lots of developers and engineers, Nat misunderstands enterprise IT’s motivation. They aren’t into control for the sake of control. (Well, some of them are, because some people are like that. But that isn’t the key reason.)
Control is a means to an end. The goal is production. Enterprise IT is a factory. The Web is a playground.
Expecting the two to be similar is a fundamental confusion. If you were put in charge of Goldman’s IT, you’d turn into a control freak too.
Statistical process control
Factories produce more and higher quality goods by reducing variability. Variability creates problems that cost money, either warranty costs or greater downtime/setup costs.
Enterprise IT is a factory
I first learned this truth when I was selling to engineers for development and to manufacturing for MRP. The engineers were all about the money and the freedom to tinker.
The manufacturing guys just wanted it to work. Save a few bucks on a 3rd party expansion rack? Why? Any glitch would wipe out the savings. So they wouldn’t go there.
The Web is a playground
Sure, there are people, like me, for whom the Web is instrumental in their work. I have backups for everything. The big destination sites do the same.
But for most of us the Web is something more casual: entertainment; shopping; news; communication. As long as it usually works we’re fine. The local cable loop goes down for a couple of hours and we’ll survive.
The StorageMojo take
The engineering and manufacturing cultures are very different, even though both groups are technical. This is why the gap between Silicon Valley and enterprise IT is so wide: the SV engineers think they get IT. And they don’t.
If you can show IT how your product reduces variability in their environment, giving them more certainty about production, you will have their attention. NUMA architectures, for example, add variability, despite higher average performance on tuned workloads.
So you could predict they wouldn’t be successful in the enterprise.
Words like “flexibility,” “experimentation” and “mashup” just don’t compute in the enterprise infrastructure. I’ve been as frustrated by the IT mindset as anyone, but complaining won’t change it. They are doing the best they can with the tools they have.
Want to do something great? Give IT better tools for managing variability.
Comments welcome, of course.
Great post Robin. What’s really interesting is the new culture of internet datacenters, where IT meets the web and innovation is rampant right now. People are playing with the factory!
Seems to be missing the end of a sentence:
But for most of us the Web is something
something what?
Pete, yes, the Internet data centers are exciting – mostly because of what they’ve done with scale and commodity hardware. They’ve broken the enterprise model.
Look close at a Google data center and you’ll see much LESS infrastructure variability than any enterprise. They are super factories. The apps are cool but the infrastructure is much more controlled than any enterprise. They couldn’t manage several hundred thousand cores with so few people any other way.
Bill,
Thanks. Good catch. I’ve filled in the missing pieces above. I’ve been slammed lately and it looks like July will be v busy as well.
Robin
This is one of your best “Sleepers” ever.
Maybe this is the “Flying Wing” of IT?
SSD could well be the “Fly by Wire” enabler that makes this “Flying Wing” possible.
I had long hoped that Storage would provide the leadership to make this transition happen. Logical, I thought, because Storage deals with the care, feeding and preservation of Information at all costs.
Not to be. Storage has taken the role of a “cost driven. demand pull” provider and refuses to let it go. To their detriment. No imagination there.
I don’t think we will even get any decent Management tools (Mware, Manageware) from them. Maybe some 13 year Eastern European will stop trying to “Crack” and “SPAM” every known site in the world and write an RIA (Rich Internet Application), represented by a “Green Dragon” avatar, to manage the needed “clear line of sight” between Web2.0 and Enterprise2.0.
The same Mware tool that is still missing for the “less clear line of sight” between company Portfolio Management and the IT Portfolio Management. The “Flying Wing” would still be on the ground, probably in pieces, if it had to depend on the tools for flying that line of sight.