by Robin Harris | Thursday, October 6, 2016 | Future Tech, Marketing, SSD/Flash/NVRAM |
The Register’s Chris Mellor and SemiAccurate’s Charlie Demerjian are throwing shade on Intel’s claims for 3D XPoint. While it’s great fun to tweak the giants of tech – as I often do – I think they are likely wrong in their...
by Robin Harris | Tuesday, August 23, 2016 | Enterprise, Marketing, NAS, IP, iSCSI |
NetApp’s Q1 was a happy surprise for Wall Street: earnings blew past estimates and the stock spiked over 16%. But the quarterly 8k report was more downbeat. Product revenues Net revenue was down $41 million year over year. Products the company calls Strategic...
by Robin Harris | Friday, June 10, 2016 | Architecture, Disk, Enterprise, Marketing, SAN, FC |
I feel sorry for EMC’s marketers: they have to make 10-20 year old technology seem au courant. It’s an uphill battle, but that’s why they get the big bucks. The latest effort to perfume the pig – hold still, dammit! – is EMC Unity. In a...
by Robin Harris | Friday, May 20, 2016 | Marketing, Object storage, SSD/Flash/NVRAM |
While you weren’t looking Western Digital stopped being a hard drive company, morphing into a storage company. Such transitions are nothing new for a company that started life making calculator chips in the 1970s, morphed into SCSI, ATA and graphics in the 80s,...
by Robin Harris | Monday, April 18, 2016 | Future Tech, Marketing |
I see a forecast in your future A few months ago I wrote about the best single metric for measuring marketing. That metric: It’s the forecast, when compared to actuals. If the forecast is accurate to ±3%, you’ve got great marketing. If ±10% you’ve got good...
by Robin Harris | Friday, April 1, 2016 | Architecture, Marketing, SSD/Flash/NVRAM |
I opined recently on ZDNet that I expected Optane SSDs would come out at $2/GB. Josh Goldenhar of Excelero had a thoughtful rejoinder: . . . I think Octane will be more expensive. You mentioned $0.20/GB for flash – but I think that’s for SATA flash or consumer...
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